How to read the mandate
How Lake House Group used Okendo and CRO strategies to boost PolarMade's conversion rate by 19% in just 60 days. The mandate touches Ecommerce Optimization. That context matters because a useful case study does not only describe what shipped. It shows why the work was important, what tradeoffs were made, and how platform, content, email, operations, or AI decisions connect to the real growth of a Shopify brand.
About PolarMade
How Okendo was used to increase PolarMade’s conversion rate in 60 days shows an ecommerce situation where about polarmade had to connect to commercial goals, customer experience, and the team's ability to operate the store after launch. Canadian manufacturer of the Snow Peeler — a tool enabling rooftop snow removal from up to 30 feet away, no ladder required. In a mandate like this, our read does not stop at the interface. We also look at the Shopify structure, operational dependencies, available data, campaigns or automations required, and the choices that let the brand keep improving without recreating the same friction somewhere else.
The Challenge
How Okendo was used to increase PolarMade’s conversion rate in 60 days shows an ecommerce situation where the challenge had to connect to commercial goals, customer experience, and the team's ability to operate the store after launch. Entering a short season, PolarMade had recently migrated to Shopify and saw initial gains, but recognized substantial room for improvement. In a mandate like this, our read does not stop at the interface. We also look at the Shopify structure, operational dependencies, available data, campaigns or automations required, and the choices that let the brand keep improving without recreating the same friction somewhere else.
The Solution
How Okendo was used to increase PolarMade’s conversion rate in 60 days shows an ecommerce situation where the solution had to connect to commercial goals, customer experience, and the team's ability to operate the store after launch. Integrated Okendo for ratings and reviews. Imported existing Amazon reviews. Conducted post-purchase surveys and A/B testing. Revamped product titles and page structure. Launched a supporting email marketing campaign. In a mandate like this, our read does not stop at the interface. We also look at the Shopify structure, operational dependencies, available data, campaigns or automations required, and the choices that let the brand keep improving without recreating the same friction somewhere else.
The Impact
How Okendo was used to increase PolarMade’s conversion rate in 60 days shows an ecommerce situation where the impact had to connect to commercial goals, customer experience, and the team's ability to operate the store after launch. Strategic review integration and CRO experimentation delivered measurable gains within 60 days, improving both credibility and user experience. In a mandate like this, our read does not stop at the interface. We also look at the Shopify structure, operational dependencies, available data, campaigns or automations required, and the choices that let the brand keep improving without recreating the same friction somewhere else.
